Top digital stories this week, incl. Zynga, Oatmeal & IE7
The sun may have take its bat and ball and gone home, but never fear. Here to bring a little ray of sunshine into your day is this week’s pick of some of the top digital stories that have caught the Brasscals’ eyes, including Facebook gaming on the decline, The Oatmeal versus FunnyJunk, dealing with [...]
read moreOn yer bike Brass!
Brass has teamed up with fellow Headingley residents White Young Green to undertake an impressive 220 mile (336km) bike ride from Shoreditch, where our London office is based, finishing at Wheatfield’s Hospice near our Leeds HQ. It’s our annual challenge for Sue Ryder and this year we’ve made it deliberately tricky. Our four hardy riders [...]
read moreTop digital stories this week, incl. Social Brands 100, Jubilee & cookies
Here’s our top five of the digital stories that have caught the Brasscals’ beady eyes this week, including Social Brands 100, the EU Privacy Directive, Facebook games, Jubilee overload and, of course, monkeys. Enjoy and feel free to comment as always! Social Brands 100 Sally Barr, Online PR & Social Media Manager On Tuesday the [...]
read moreSH!
Last week saw the SH! Awards ceremony. SH! is a student competition for the Yorkshire region started by Brass in 2003 after the sad death of a promising young designer called Stuart Hocknell. Stuart was an ardent supporter of student talent and a student design competition seemed like a good way to honour his memory. [...]
read moreBrass digital roundup
Top digital stories this week, incl. Zynga, Oatmeal & IE7
The sun may have take its bat and ball and gone home, but never fear. Here to bring a little ray of sunshine into your day is this week’s pick of some of the top digital stories that have caught the Brasscals’ eyes, including Facebook gaming on the decline, The Oatmeal versus FunnyJunk, dealing with [...]
Brass
Brass reels in a win at the IPM Awards!
It’s always good to take part, great when you’re nominated but it’s fantastic when you win, especially when your work has been recognised at one of the biggest marketing awards in the UK. We’re beaming with pride here at Brass after picking up Gold for the ‘best digital promotion’ at the Institute of Promotion Marketing [...]
Design
SH!
Last week saw the SH! Awards ceremony. SH! is a student competition for the Yorkshire region started by Brass in 2003 after the sad death of a promising young designer called Stuart Hocknell. Stuart was an ardent supporter of student talent and a student design competition seemed like a good way to honour his memory. [...]
Search: PPC & SEO
5 things you need to do when you’ve saturated search (…or think you have)
So your SEO efforts have been successful and paid dividends: lots of traffic and highly visible for all your big terms as well as high converting long tail traffic, so where next? There are always small tweaks you can be making for ongoing optimisation, and keeping up with Google’s search quality changelog is a job [...]
Recent Articles
Brass reels in a win at the IPM Awards!
It’s always good to take part, great when you’re nominated but it’s fantastic when you win, especially when your work has been recognised at one of the biggest marketing awards in the UK. We’re beaming with pride here at Brass after picking up Gold for the ‘best digital promotion’ at the Institute of Promotion Marketing [...]
5 things you need to do when you’ve saturated search (…or think you have)
So your SEO efforts have been successful and paid dividends: lots of traffic and highly visible for all your big terms as well as high converting long tail traffic, so where next? There are always small tweaks you can be making for ongoing optimisation, and keeping up with Google’s search quality changelog is a job [...]
Google Affiliate Network
Last week Google made a move into the lucrative and competitive UK affiliate market by re-launching Doubleclick’s ‘Performics’ as Google Affiliate Network (GAN). This launched four years ago in the US with well-known brands on board including Netflix, Fossil, MBNA and Target. So far announced in the UK is Blue Nile, Onlineticketexpress.com, Orvis UK, Shoes.com [...]
Google Consumer Surveys: even bigger data?
Google has recently launched Consumer Surveys in the US and the news has spread throughout the research community quickly. Is this a new paradigm in market research and is it a threat or an opportunity? Google has been forthright in its argument that traditional market research can be expensive and time-consuming. Google Consumer Surveys aims [...]
Vacancy: PR Account Director/Senior Account Manager (Leeds)
We have an opening for a PR consultant with sharp communications skills, digital know-how, bursting with inspirational ideas and the commercial acumen to help shape the future of PR at Brass. Are you an experienced PR professional able to make a difference at Senior Account Manager or Account Director level? Working as part of our [...]
Research Account Director (ASDA account)
We have another new role at the agency this week. This time, we’re looking for an experienced research professional to join our innovative, award-winning team, that’s really on the up. We’re looking for a shopper insight specialist to join the qualitative account team, to work mostly on the ASDA account but also on Dixons Stores [...]
WARC conference: online research now & next
There’s a theme here, of sorts. The research industry pushes out boring surveys. Clients want innovation. Agencies complain about time-scales and budgets. We all get together at conferences to vent… and then we go back to the office and forget and about it until next year. The good news? WARC’s online research conference offered up some tangible [...]
Spotlight on search: page title changes & SEO-friendly blackouts
PPC Ad Group impression share coming soon Impression share is a great metric to find out what share of the search market you are taking for your campaigns. The problem with it has been its granularity; it’s a very top line statistic that’s based on your campaign structure and could be for a wide range [...]
Four week social media & events internship at Brass Agency (London)
This internship post has now been filled. Thanks to all who enquired for your interest! Are you interested in getting a foot in the door in the competitive social media industry? Looking to get experience in a top digital agency? Have you got experience of events management? Can you be in Shoreditch (London) from Jan [...]
The top 5 digital stories this week, incl. D&B and Kevin Bacon!
Welcome to our weekly roundup of the digital stories that have caught our eye, got us talking and made us think, brought to you by a selection of bright young (and some not so young) Brasscals! Click on each story’s title to read more and join in the conversation by leaving a comment at the [...]


