Articles By: Tim Downs
It’s the end of the World as we know it (and Murdoch feels fine)
So, after 168 years the News of the World has finally closed its doors. Not because of the rise of the internet or the decline in advertising revenue (although given the advertisers who jumped ship in its last days it was hard to see how it could carry on) but as victim of a self-inflicted [...]
Advertising? Simples.
Whatever happened to TV advertising? I would like to apologise for the last 13 years, as it would appear that I have been overcomplicating things. In fact, I have a sneaking suspicion we might have to managed build an entire industry on overcomplicating things since the creative revolution of the 1960s when we ditched the [...]
Getting the best out of your PR agency
Top tips for making the most of your PR agency this New Year… There was an interesting little article in the Financial Times last month by Luke Johnson from Risk Capital partners, a private equity firm. In it he states that a good PR consultant is worth paying for and now more relevant than ever, [...]
Brass Million Mile Challenge – The results are in!
The numbers have been crunched, miles totalled and entries judged. First off, a massive thanks to all the Brasscals and their friends who took part. The response was fantastic. Overall, 133 pictures were taken, covering 35 different locations worldwide. The furthest distance Brass travelled was to Beebys Knob in New Zealand at a staggering 23,316 [...]
Help us to send Brass a million miles and win yourself an iPad
Got your attention? Thought so! To help celebrate the launch of our spangly new brand we challenged our own Brastafarians (not sure about this yet so alternative suggestions welcome) to see just how far we could get the brand in the space of a week – with the magic target of a million physical and [...]













