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Top digital stories this week, incl. Vint Cerf & ZX Spectrum
April 27, 2012 14:04 -
5 things you need to do when you’ve saturated search (…or think you have)
April 24, 2012 14:04 -
Top digital stories this week, incl. Spies, Tupac & Instacanvas
April 20, 2012 10:04 -
Google Affiliate Network
April 17, 2012 14:04 -
Google Consumer Surveys: even bigger data?
April 16, 2012 11:04
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SEO Consultancy:
Can't believe Twitter has been around for only 6 years - it's amazing to see the -
Andrew J Brown:
Hi Marc. Love the old analogue computers. There's some amazing things at Bletc -
Marc Weber:
I am looking forward to seeing "Life Online". But this is NOT the "world’s fir -
Tara:
Awareness is a powerful thing: http://www.facebook.com/photo.php?fbid=3216906212 -
Sam Watson:
Unfortunately there are few great examples of how social media brings together b
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Archive for the ‘Research’ Category
Online communities: a ‘third way’ for research?
Brass Agency at the Social Media Research Conference 2011 A merry band of Brasscals rocked up to the Social Media Research Conference last week and left brimming with ideas and feeling excited to be part of an innovative new world that’s fully embracing social media research. Our band leader for the day, Paul Mallet, livened [...]
Seven truths about consumers for brand managers
I recently got round to reading Byron Sharp’s How Brands Grow, a myth-busting book that has been subject to plenty of debate since its publication. Based on rigorous analysis of marketing and sales data it claims to present “scientific laws about buying and brand performance”. It’s well written and entertaining, drawing on evidence from many [...]
Brass get influential at Marketing Week Live 2011
Brass Agency’s insight team were delighted to attend and exhibit at last week’s Insight Show 2011 at Kensington Olympia, as part of Marketing Week Live 2011. Not only did this give us the opportunity to showcase some of the work the insight team does for clients such as Royal Mail, Asda, Bakkavor and GSK, it [...]
Brass Agency and Toluna discuss new thinking in digital insights
Debate, discussion and drinks all flowed freely last night at our very first insight-focused event held at Brass London. Hosted in partnership with global online panel and survey technology company Toluna, the theme of the evening centred on the benefits and commercial applications of online communities as well as the intersection of research with social [...]
Retail Research Conference 2011: a roundup
This year’s Retail Research Conference was held at the swanky Mint Hotel Tower in London and saw contributions from a dazzling cast of the UK’s leading retailers and FMCG brands. The theme of the day was how companies such as Halfords, The Co-op, John Lewis, Shell, Akzo Nobel, Quidco and Kellogg’s use a blend of [...]
The Market Research Society Conference 2011 – a roundup
Nerds, lolcats and memes; facial coding, implicit association tests and the beauty of Sheffield. Survey gamification, nudging and home-made toasters. The programme for this year’s MRS conference was as broad as ever and a week after the event the themes are still resonating. As well as hosting the Infographics Showcase, the team from Brass were [...]
The first ever Market Research Society Infographics Showcase!
Data communication and creative data visualisation Here at Brass we get very excited about data communication and creative data visualisation. You can read some of our recent thoughts on the topic in Ally Manock’s recent blog post. How best to communicate data is a pretty hot topic in the market research world. As an industry, [...]
Birds of a feather flock together
In the months leading up to the 2003 invasion of Iraq hundreds of thousands took to the streets to protest at the prospect of military intervention in the UK’s largest ever street demonstrations. Those opposed to the invasion could not see the logic of war; others, including many members of parliament, were firmly in favour, [...]